Factor

About Factor

Unifying omni-channel messaging to improve UX and publishing efficiency

Challenge: West Marine had a fragmented content ecosystem, (accompanied by an out-of-date technology stack), that prevented its digital experiences from living up to the brand’s high standards of expertise and authority.  Approach: In order to understand how and why the organization had drifted into a fragmented content ecosystem with multiple conflicting processes, Factor conducted stakeholder …

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Roundtable Series:  The Business Value of Knowledge Organization Systems

Knowledge Organization Systems (KOS) such as taxonomies, ontologies, knowledge graphs, and metadata schemas are critical pieces of infrastructure that help organizations achieve their business goals. This Roundtable series addresses how we can establish the business value for KOS and how we can build the necessary capabilities to deliver business value. This series of three events …

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Lessons From a Factor Intern

Hello! I’m Xavier, and I’m the current summer intern at Factor. I had the opportunity to focus on taxonomy, user research, and data governance. I’d like to share a few tips on entering the IA field for the first time.