Posts

2018

Scalable Taxonomies

In working on enterprise taxonomy projects, the issue of taxonomy scale always comes up. “Scale” is a word that gets tossed around a lot but what does it really mean for taxonomies? How can taxonomies scale, and what do organizations need to think about when considering requirements for taxonomy scale? We have found that the […] Read more »

How Factor helped transform a tangled web of marketing systems into a lean and sustainable enterprise asset.

At Factor, one of our current engagements is with a Fortune 50 multinational technology hardware corporation. It’s been such an impactful and rewarding experience for both our client and Factor that we decided we’d like to tell the story. Senior executives from this client’s marketing division wanted to find out if their marketing campaigns were […] Read more »