Perspectives

Factor Celebrates 10-Year Anniversary By Hiring First CEO

Veteran Strategic Growth Entrepreneur, Gwen Hall, Joins Factor to Lead Award-Winning Enterprise Information Architecture Consultancy As the company celebrates its 10-year anniversary, Factor, the award-winning Information Architecture (IA) and taxonomy consultancy, announced the appointment of veteran consulting executive, Gwen Hall, as its first-ever CEO. Ms. Hall joins Factor after 20+ years with global consulting firm …

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An image of a building foundation being constructed, used metaphorically to describe the foundation of something more broadly.

Information Architecture: the Importance of a Solid Foundation

Providing concrete return on investment (ROI) numbers for IA projects is often complicated and difficult to calculate. Successful IA project executions are dependent on a solid foundation. At enterprise scale, IA builds the foundation of an organization’s information infrastructure so that users can connect with the right information across multiple platforms to create the required connection. When the foundation is flawed, the connections don’t happen….

Your Content Strategy is an Important Organizational Asset

Most business organizations know they should manage their information and content. It’s easy to sink a lot of time and resources into creating, capturing, curating, and codifying content without realizing any tangible benefits. Indeed, without an Enterprise Content Strategy (ECS), any strategic content management process is like driving without a map.

Lessons From a Factor Intern

Hello! I’m Xavier, and I’m the current summer intern at Factor. I had the opportunity to focus on taxonomy, user research, and data governance. I’d like to share a few tips on entering the IA field for the first time.

Ambiguity in Times of Crises

If you feel like you’re experiencing Information Anxiety right now, you’re not alone. We’ve been trying to make sense of all the COVID-19 information being thrown around. It is now more important than ever that we rely on IA fundamentals to clarify, communicate, and even comfort.