taxonomy

Information Architecture: the Importance of a Solid Foundation

An image of a building foundation being constructed, used metaphorically to describe the foundation of something more broadly.

Providing concrete return on investment (ROI) numbers for IA projects is often complicated and difficult to calculate. Successful IA project executions are dependent on a solid foundation. At enterprise scale, IA builds the foundation of an organization’s information infrastructure so that users can connect with the right information across multiple platforms to create the required connection. When the foundation is flawed, the connections don’t happen….

Ambiguity in Times of Crises

If you feel like you’re experiencing Information Anxiety right now, you’re not alone. We’ve been trying to make sense of all the COVID-19 information being thrown around. It is now more important than ever that we rely on IA fundamentals to clarify, communicate, and even comfort.