Mastering Information to Empower Your Enterprise:
A Maturity Model for Enterprise Information
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How mature is the information in your enterprise?
Think of the information, content, and data your organization possesses as a bunch of books thrown in a random bin in the library. They exist, but people may not know they exist, nor how to find them. For example, in e-commerce, we often repeat the expression, “customers can’t buy what they can’t find.” Usually this poor findability comes from lack of standardized terms for both the type of data (or attribute) and the associated values. Think of a product page form where you select size or color from a pick list (or dropdown menu). If the terms in that list vary from product to product, then you’ve got a findability problem.
The information that allows you to find a book or a product doesn’t get there by magic.
There are people, systems, processes, and technologies involved. And each requires thoughtful and strategic planning. A lack of high-level information strategy, governance processes, and inadequate technology, lead to myriad issues.
Enterprise organizations have many highly specific taxonomies and controlled vocabularies. But they are often controlled and applied in an inconsistent and ad hoc manner. Database schemas may be created for new systems with no consideration for the people and processes required to maintain them. Eventually, customers can’t find products, analytics are nearly impossible, inefficiency abounds, and you’re unable to keep the pace in our rapidly changing digital landscape.
Factor has helped move organizations towards information mastery, from a wide range of starting points. While each client has its own unique challenges, common themes have emerged over the years. We hope that by laying out these themes in a maturity model, organizations and information architects can better assess their current state and the amount of effort required to master enterprise information.
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Download the full Maturity Model as a PDF